For this week's Brand of the Week, we focus on a client we have had the pleasure to work with since 2009, Advanced Orthopaedics (a full-service orthopedic practice) and Ortho On Call (an urgent care center for bone and joint injuries). These two entities tie together the need for immediate orthopedic care with ongoing treatment with Ortho On Call actually feeding patients back to Advanced Orthopaedics. Because of this fact, it is important to connect these to two visually with their logos, websites and print designs.
WORK Labs concepts and designs materials for everything from social media, direct mail, marketing and even internal communications. By co-branding these two entities, we allow these separate facilities to remain cohesive.