Ivy Zheyu Chen is a Communication Designer born in Mainland China and based in New York. A recent personal project of his, "Fire Escape," puts a cool spin on an everyday concept. Have you ever noticed these floor plans?
They tend to blend into the background. The key here is to pay attention to the background.
Chen calls the design "structurally, very beautiful" - a surprising but true observation - and made some marginally better ones of his own.
Chen's neat project brings an essential creative truth to mind: Even dumb little signs on walls and stuff make good material.
Everything makes good material (except pubic hair, stop making things out of pubic hair). It's all about the process. A good mind can do wonders. Go on, wonder.