I think it was the early 2000’s that Work updated the Virginia is for Lovers logo. Well apparently, the “Virginia is for Lovers” tagline turned 40 and here’s the article that proves it. Let me just share a few of my favorite quotes from the article:
“I have no idea where it came from… Have you ever been to Norfolk, Harrisonburg or Manassas? They’re about as romantic as a kidney stone.” - Bob Garfield, a columnist for Advertising Age
“It’s open to all kinds of immoral things. I wasn’t impressed with it when I saw it.” - Bill Longanecker, a pastor from New Paris, Ohio
Anyway here’s the version Work did.